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Xerxes Duane, Independent systems consultant

Xerxes Duane

@xerxesduane

HomeProjectsServicesPricingAI LabAboutFAQs / Contactعربي

Privacy·Terms·WhatsApp updates

CV · © 2026 Xerxes Duane

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AI & Automation · Dubai

Let AI do the repetitive work, so you can do the real work.

from AED 6,000 · all pricing, including half price for charities
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AI automation in Dubai, built around your business instead of bolted on for show. I design AI workflows, chatbots, and custom assistants that quietly run in the background, answering questions, qualifying leads, and giving you back the hours you've been losing.

Client result: We Aspire

Enquiries, registrations, learner messages and invoicing handled by one Gemini-powered workflow.

An e-learning platform where Google Gemini answers enquiries, reads registrations, drafts learner messages and helps produce course content, joined to registration and QuickBooks invoicing with n8n.

Read the case study

What is AI automation for a small business?

AI automation uses language models and workflow tools to handle repetitive steps that follow clear rules: answering common questions, qualifying enquiries, reading documents and moving the result into your CRM, sheet or inbox. Anything unclear is routed to a person. It is worth building only where a step repeats often enough to pay for itself.

Who it's for
Owners and small teams losing hours to repetitive admin, or losing leads because nobody replies fast enough.
What you get
Mapped workflows, the automation built and connected to your existing tools, a hand-off to a person for edge cases, and maintenance after launch.
Starting price
From AED 6,000 per project. 50% off for registered charities.
Proof
We Aspire: Google Gemini answers enquiries, reads registrations and drafts learner messages, joined to QuickBooks invoicing with n8n.
Try it first
The AI Lab has working tools you can test without signing up.
Next step
A free 60-minute audit maps your workflows and picks the highest-impact, lowest-risk step to automate first.

Where the automation sits

What happens between the trigger and you.

Automation earns its place only where a step is repetitive and the rules are clear enough to write down.

  1. 01

    Trigger

    A form, an inbox, a WhatsApp message or a scheduled run starts the workflow.

  2. 02

    Read

    The model extracts what matters from the message, document or record.

  3. 03

    Decide

    Rules you set decide what happens next, with the edge cases routed to a person.

  4. 04

    Hand off

    The result lands in your CRM, sheet or inbox with a trail you can check.

Live AI Lab

Try working AI before we talk about building yours.

Test a business assistant, lead qualifier, document Q&A, and structured extraction tool. No sign-up and nothing canned.

Enter AI Lab

Where AI actually pays off

Lead qualification on autopilot

An assistant that answers common questions, captures details, and routes hot leads to you, day and night, so nothing sits unanswered.

Workflows that remove busywork

Automate the copy-paste between your tools: enquiries to CRM, invoices to accounting, follow-ups that send themselves.

Custom assistants for your team

Internal AI tools trained on how your business works, so your staff get answers in seconds instead of digging through documents.

Honest about what AI can't do

I'll tell you where AI helps and where it's hype. You get the advantage without paying for buzzwords.

Who this is for

  • Owners drowning in repetitive admin and enquiries
  • Teams losing leads because nobody replies fast enough
  • Businesses curious about AI but unsure where it's worth it
  • Anyone who wants automation that's actually maintained
Before you spend

Let’s find the smallest build that creates the biggest useful change.

Scope it honestly
How I work

Listen deeply. Plan honestly. Build calmly.

From 'I think I need this' to 'I can't believe we ran the business without it.'

  1. 01

    Discover

    I sit down with you and listen. What's working? What's broken? What's quietly costing you money? No pitching, just questions and clarity.

  2. 02

    Plan

    I turn your goals into a real roadmap: what I'll build, in what order, with clear timelines and transparent pricing. No jargon.

  3. 03

    Build

    I design, develop, and integrate, with regular updates, working previews, and zero surprises. I move fast because I plan well.

  4. 04

    Test & Refine

    I test everything, speed, security, mobile, integrations. Nothing ships until it's solid and you're the final word on 'ready'.

  5. 05

    Launch & Support

    I deploy, train your team, and stick around. Launching is the start, not the end, I'm one message away for years.

Typical ways to start

Choose the size of the problem, not a generic package.

These are starting shapes, not rigid boxes, and none of them has a price on it. The audit settles the scope; the proposal that follows carries the fixed price.

Start with the clearest priority

Focused

  • One defined outcome
  • Fixed scope and quote
  • Launch-ready delivery
Discuss this scope
Build the service into your wider operation

Connected

  • Multiple connected workflows
  • Integrations and automation
  • Team handover and support
Discuss this scope
Keep improving after launch

Ongoing

  • Monthly improvements
  • Priority support
  • Reporting and next-step roadmap
Discuss this scope
My promise to you

I earn trust the slow way.

What you'll never get

  • Upsells you don't need
  • Pressure to sign long contracts
  • Tools you're paying for and don't use
  • Freelancers who disappear after the invoice

What you'll always get

  • Honest answers, even when they cost me money
  • One trusted person who picks up the phone
  • A real audit before any recommendation
  • You own everything I build: the code, the accounts and the data
  • I'll tell you when you don't need me, and I mean it

AI Automation questions, answered

Is AI automation actually worth it for a small business?

When it removes repetitive work or catches leads you'd otherwise miss, yes. I'll tell you where it pays off and where it's just hype.

Will AI replace my team?

No. It handles the repetitive parts so your team spends time on the work that genuinely needs a human.

Is my data safe with AI tools?

I design around tools and configurations that keep your data private and in your control, and I explain exactly what gets sent where.

How do we start with automation?

I map your current workflows in the free audit, then automate the highest-impact, lowest-risk steps first.

Need more than AI Automation? It all connects.

CRM & Dashboardsin DubaiOdoo / ERPin DubaiCustom Softwarein Dubai

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